Published by Trustmark Voluntary Benefits on November 21st, 2025


Holiday shopping can be tricky. Finding the perfect gift for the most important people in your life is a big task. Add in the time it takes to shop and the pressure of staying within budget, and the stress can quickly add up. 

To make things easier, we’ve created designated shopping times like Black Friday and Cyber Monday, when deals are at their best, and planning ahead pays off. Whether you’re braving the crowds with friends or browsing from the comfort of your own home, these early shopping days help you check items off your list both efficiently and affordably.

Life insurance works in a surprisingly similar way. Early holiday shopping helps you save money and reduce stress, while enrolling in life insurance when you’re younger and healthier gives you lower rates. Just like a Black Friday deal on the newest video game your preteen is begging for, the most affordable life insurance rates are typically only this low for a limited period: when you’re young. 

Just as finishing your holiday shopping early allows for more time to relax and enjoy the traditions of the season, enrolling in life insurance early offers peace of mind. You can move through life knowing you’ve taken care of the most important people around you. 

But as I am sure you know, a good deal is not just about the price. The quality at the right time ultimately determines if that gift was worth waking up early to secure. At Trustmark, we provide life insurance products with long-term care benefits, helping you ensure quality financial protection for your family - something you can’t quite put a price on.

The best time to get your holiday shopping done is early and the best time to enroll in life insurance is now. So, while you're planning your Black Friday strategy, consider that now may also be the best time to plan for your future.